Flower Magazine is a luxury lifestyle publication that entertains & inspires those with a passion for flowers, gardens, design, art & travel. The first design is rarely the best one. Cover lines  tell us what’s inside the magazine, they tend to be smaller because there are more of them, they are controversial and sensational and they make you want to read more into the magazine. Last cover page, C4, is on the back of the magazine and it is most expensive ad page. Today some of the best magazines with this kind of cover design are a British magazine Stylist, Spanish Metropoli and Bloomberg Businessweek and New York Times Magazine from USA. The devices they use to attract the audience is big bold text, easy to read captital letters to show importance. Personalize Your Own Magazine Cover. You can see this approach in almost all celebrity magazines, almost all fashion magazines and men’s magazines. If you enjoyed this article, subscribe to receive more just like it. This is the first page of the magazine, so in some ways it is the most important. Writing cover lines is a role of copy editor or editor in chief. Although small in numbers type based covers are having a revival in the last few years with the rise in popularity of handwritten letter forms and modern calligraphy. Although there are numerous different approaches to cover design we can divide cover page design in four major categories. There is something powerful in the way how the type looks and presents words. What kind of Media Institution might distribute your media product and why. In fact, 9 out of 10 new magazines fail, according to Cheryl Woodward, publishing business consultant and author of Starting and Running a Successful Newsletter or Magazine. Click here for instructions on how to enable JavaScript in your browser. Of course, majority of magazines cannot spend that much time and effort on cover design, not because they don’t want to, they simply lack the manpower and time, but still, creation of each cover page takes time and it should be taken seriously. It all depends on the nature of the publication. Click here for instructions on how to enable JavaScript in your browser. Entrepreneur magazine is the premier source for everything small business. The idea that you have may be funny to you and your editor, but will it be funny to the readers?! Also, there is a number of magazines that opt for computer generated illustrations. Fill in your details below or click an icon to log in: You are commenting using your WordPress.com account. In Lucidpress, the magazine templates are laid out in cover to cover order. Work with your printing company to specify what kind of binding you want. Again, it all depends on the character of the publication. If you want to design magazine cover designs you should know the two key goals: to express the theme or content of the magazine and attract the attention of a prospective purchaser’s. The nation was braced for chaos. The new magazine, no. Take a look at these online magazine examples and get inspired! c) Who is featured in the cover lines and what devices do they use to attract the audience?Featured on the cover lines of the ‘Rolling stone’ magazine is such names as ‘Foo fighters’, ‘Arcade Fighters’, ‘Bob Seger’. There are quite a few cover lines which are spread around the magazine cover. Subject of the cover design is pretty vast to be included in one post and in the next few weeks we will try to tell you all you need to know about cover pages. You may think this is an easy task, but to create appealing and attractive cover lines, it takes time and lots of effort. Cover lines usually introduce the contents of the magazine. Some DIY zines even become more professional publications down the line. The main trick to the concept based magazine covers is that they have to be instantly understandable to the audience and this is something that is not easy to achieve. If your language is not suitable, don’t do it. But there's no reason to wait. Commenting on the publicity boost for his line, Pickersgill said … Putting together a magazine is a great way to share your vision in print. This is why everything should be clear instantly, from the design related concept of the cover to the words in cover lines. Change ), You are commenting using your Facebook account. Enjoy your creation. Second one, marked in flatplan as C2 is reserved for advertising. There is a beauty in type and sometimes it can present the message much better than photography. Every magazine has a cover article which receives the bulk of attention, both in design and content. They are normally the last thing that is read. A tagline is, by definition, a pithy descriptor used in marketing campaigns to communicate the unique value proposition of a brand or its products. If done right, it will send the message and it will instantly be spotted in the sea of covers on a newsstand. Post personalized funny magazine covers instantly to your Profile on Facebook, Twitter, or any other social network. Give some examples. This is why some celebrity sells more covers than the other. Cover page has to have lasting power, at least for the time while it is in the circulation. Post Your Covers Instantly to Friends. If you don’t have a good idea who your target audience is, what makes them tick,  that lack of idea will be visible on your cover. Try out some different sub-headings. Some marketing research states that the average person spends 3-4 seconds on average glancing at the cover pages displayed on newsstands. The most important element are the main image chosen for the cover and the masthead, which is nothing else than the title of the magazine. Notify me of follow-up comments by email. Usually the most important part of any cover is interaction between the words and picture. Subheadings are usually the smaller description/line at underneath or above the headline summarizing in a line what the headline is about and usually draws the reader in to the magazine. Liberal groups had vowed to take to the streets, planning hundreds of protests across the country. 63, is now published and we posted some stimulating images of the issue on social media. Similarly... the magazine cover page can be defined as the page which covers the magazine from outside and which will be the front looking page to us. It has to present the publications character and its content. Probably the most famous typography based cover is Esquire’s “Oh My God, We Hit a Little Girl!” by George Lois. Below is the cover by Henry Wolf for Esquire and it is one of my favorites. Main cover line: This is very large – taking up almost a quarter of the magazine cover – and comes in three layers, each with a different colour. The main thing to point out here is that the nature of the photography has to correspond with the style of the publication. Some magazines go for a different approach and that is to present cover person in an unusual way. Magazine cover page serves several purposes. Different headlines tells us how important you aim your artsist to be, i.e if you choose a small ‘handwriting font’ and lower case it gives the impression that the artsist isn’t that important and lowers the standard of the magazine as where if you chose big bold font with upercase lettering it shows a sense of importance and meaning to the cover star and why people should purchase your magazine. The bleed is the area of your magazine to be trimmed before shipping to your readers. What will it tells us about the artist? For nearly 20 years, CNET has told the stories of technology and the people behind it with our groundbreaking website. Thanks. In order to post comments, please make sure JavaScript and Cookies are enabled, and reload the page. Selling line - Short, sharp description of the title's main marketing point ('The world's No 1 magazine for young women') or perhaps setting out its editorial philosophy. It is important to highlight that the free magazines or the ones that are supplements to newspapers do not rely on newsstand sales and thus they have bigger freedom in their design approach. Magazine Cover Elements Masthead - The name of the magazine displayed in the typeface in which it is designed.This is the visual branding of the title and is usually done in a unique typeface to be very recognizable. The process of cover design can last up to 5 days in weekly magazines, to few weeks in monthly magazines. It is never too early to start thinking about what could be a good photo for the cover. SELLING LINE I then used the same technique to insert text for the selling line, which is at the top of the magazine. It can be call for action, solution to problems, powerful statement or some word play, but be careful with word play. It is placed at the top of the page and it’s the most visible because you have to know which magazine you are buying. In a celebrity-focused magazine, this will be an in-depth interview with the star on the cover. More broadly, the goal of a tagline is to leave consumers with a lasting positive impression of the brand. TIME Magazine Issue Dated February 15 / 22, 2021 The Secret History of the Shadow Campaign That Saved the 2020 Election A weird thing happened right after the Nov. 3 election: nothing. The reader has to understand what it means immediately. Yes, cover designer is a designer that designs only cover pages. A second-cover spread would run you $286,650 in the global edition and $262,960 in the North American edition. The term would generally not be used to describe a casual, once-off appearance by a person on the cover of a magazine. Type based cover pages tend to be striking and even shocking. Tags: cover, design, featured, magazine, page. Your email address will not be published. A magazine is a periodical publication which is printed in gloss-coated and matte paper or electronically published (sometimes referred to as an online magazine).Magazines are generally published on a regular schedule and contain a variety of content.They are generally financed by advertising, by a purchase price, by prepaid subscriptions, or a combination of the three. A cover needs one line set in big type and it has to be the best cover line. Like with most things, starting is usually the most difficult part but when you get the hang of it, everything seems to fall into place and starts being easier. Headlines tend to target audiences and lead us into reading more about the magazine. In many cases the person featured on the cover sells that issue. I outlined the most important parts below in the image for you. Professor of Magazine Journalism Florida A&M University ggrow@longleaf.net Over time, magazine covers have changed radically, and that change can be observed by following how magazines used cover lines. You can play with different photography techniques. Some languages are good for word play like English, others are not. I’ve learned a lot. Online magazine examples Beauty or fashion, business or travel, fiction or science—doesn’t matter what type of magazine you make, it will still look awesome as a digital flip publication. Their cover design did not change from its inception in 1925. Find an example cover on-line to analyse it. ( Log Out /  All of this make the cover page the most important page in any magazine. Not looking at the camera, maybe shot sideways, not smiling and so on. This type of cover is also rare, but usually seen in business magazines, news weekly magazines, independent magazines, magazines that are supplements to a newspapers and subscription only publications. The first cover is reserved, of course, for the cover page. 3. Excellent work Chantelle, a detailed, thorough, and analytical piece of work that really explores both covers, and puts the focus on forms and conventions. The term first appeared in … Several ideas should be tried and several different proposals of one idea tested. They are usually set in large type. …Most magazine covers have a 2D look that falls in line with the flat print format. The cover has to be very catchy.